THIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS USTHIS IS US
  • OUR MISSION

    ✨Empower women to unleash their fun, bold, cheeky side. 

    ✨Create products that serve as a memory. 

    ✨Build a community that acts as your hype best friend.

    ✨Be the ultimate gift shop.

  • A Side of Sass was born from the idea that confidence isn’t about being perfect — it’s about being real. We wanted to create more than just cute accessories (though, they’re pretty damn cute). We wanted to build a space that celebrates self-love, boldness, and a whole lot of extra. Whether it’s a hat that says what you’re thinking or a tote that makes you smile on a hard day, every piece we design is meant to remind you of your power, your spark, and your journey.

    At the end of the day, A Side of Sass is here to remind you that confidence looks good on everyone — and so does being unapologetically yourself. We’re building a community that celebrates real stories, real people, and really good vibes. So stay awhile — find your bold, rock your era, and never forget that a little sass goes a long way.

Meet Malia - The Founder

What started as a passion project quickly became a love letter to confidence, self-expression, and all things unapologetically you. I’ve always been the kind of person who loves getting to know people — their stories, quirks, and what makes them them. A Side of Sass was born from that same curiosity and love for individuality. I wanted to create something that speaks to someone’s character, not just the latest trend. Between juggling a full-time job, late-night brainstorming sessions, and even interning at a local print shop to learn the craft from the ground up, this business has been built with heart, hustle, and a whole lot of sass. When I’m passionate about something, I dive in headfirst — learning, growing, and creating something that makes people feel bold just by being themselves.

I currently work in college athletics, am a mom to 4 fur babies, love all things sweets, am a sucker for thriller and romance books, can easily get sucked into crime shows, and love doing paint by numbers.

  • Marketing Director

    Content creator, social media manager, website designer, email marketer

  • Head Designer

    Creating the magic that is A Side of Sass. Product designer, community builder, interviewer, and story teller

  • Business Office

    Chief Financial Officer, inventory manager, packaging and shipping coordinator